Our story

Third-generation rodeo.

Trevor Hedeman grew up in the rodeo industry. His father, Tuff Hedeman, was a founding member and thirteen-year President of the Professional Bull Riders. Trevor started competing at four years old, competed for Texas A&M University, and spent three years on the professional rodeo circuit before moving to the business side of the sport — sponsorship sales, brand partnerships, event production, and agency representation.

For the past decade he has been producer and Director of Sponsorship Sales and Brand Partnerships for Tuff Hedeman Productions in Stephenville, Texas — negotiating the deals and running the operations behind live rodeo events.

[OPEN — pending Trevor]

[OPEN — one paragraph on the specific moment or recurring problem from that decade that led to building CALCAR. Do not invent this; leave as literal placeholder text until Trevor supplies it.]

Trevor Hedeman, CALCAR founder and CEO — portrait in a black felt cowboy hat and light chambray shirt, one hand resting on a fence rail

Trevor Hedeman

Founder & CEO

[OPEN — pending Trevor]

[Social / contact links — LinkedIn, X, Instagram, email. Awaiting the real handles from Trevor; do not publish guessed URLs.]

[DRAFT — pending Trevor's sign-off, not for publication as-is]
"I spent a decade running the business side of live rodeo events. The draws, the results — none of it was verifiable. CALCAR is the layer that should have existed the whole time."

— Trevor Hedeman, Founder & CEO

Leadership

Built by people who ran the show.

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Trevor Hedeman

Founder & CEO

Third-generation rodeo — competitor, sponsorship dealmaker, and producer, now building the sport's operating layer.

Contact — demonstrations

Built for the moment. Verified for the record.

Bring the draw, the clock, and the record onto one verified state. We will walk your team through a live demonstration — event, broadcast, or season.